Are Nova Lash Eyelash Extensions For You?

Are Nova Lash Eyelash Extensions For You?

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Are Nova Lash Eyelash Extensions For You

By Emily Horwath, Advanced Nova Lash Eyelash Extensionist

Are you sick of having to put layer after layer of mascara on your lashes to make them look longer and thicker? Do you ever find yourself saying “I wish I had longer and thicker lashes!” Then you would love eyelash extensions and not just any old brand of eyelash extensions but NovaLash Eyelash Extensions. Here are some frequently asked questions by many clients to help you better understand eyelash extensions and why NovaLash is the best brand on the market!

What are NovaLash extensions and what makes them the best brand on the market?

NovaLash Eyelash Extensions are a glamorous new way to extend the length and thickness of natural eyelashes, and are a practical, convenient and beautiful alternative to the daily use of mascara. Unlike decades-old, traditional false lashes, lash extensions are the first innovation in lash lengthening that can be worn daily, without nightly removal. Because each tapered, synthetic lash is bonded to a single natural lash, the final result is of effortless glamour and difficult to detect even close up. With many different lengths and thicknesses to choose from you are certain to get the perfect custom look that you desire.

How Long Do They Really Last?

When properly applied, using Platinum Bond Adhesive, NovaLash lash extensions can be worn throughout the year with minimal monthly maintenance. Touch-ups are recommended after the initial full set application to refill any lashes that have cycled out. To maintain the full, thick appearance of a new set of lashes a visit to your beauty/lash professional is recommended every 3-4 weeks based on your own natural lash growth cycle.

A double-blind study was conducted to determine the effectiveness of NovaLash brand extra strength elastomeric adhesive (Platinum Bond®) versus other extra strength cyanoacrylate lash adhesives.

Challenge Method: 40 extra curly 0.2mm diameter NovaLash® brand lash extensions were placed on the left side with Platinum Bond® adhesive. On the right, 40 of a leading competitor’s extensions were applied using “extra strength” adhesive of Asian origin.

Challenge Results: By week number 2, the competitor’s side showed signs of adhesive breakdown and lash extension loss.

NovaLash® Challenge Conclusion: NovaLash® brand Platinum Bond® adhesive was shown to be 2 times as effective as the leading competitor in the following areas: strength, durability, pigmentation, texture, and curl. (See picture above for results).

The number one question from clients… Can Lash Extensions Harm Natural Lashes?

The answer is NO! When applied properly, lash extensions will not harm natural lashes. The NovaLash application technique allows natural lashes to grow and thrive with extensions. This technique requires several different “separation” steps during the application process so each extension is adhered to a single natural lash in order to prevent interruption of the lash growth cycle. This is another reason why NovaLash is the best extensions brand on the market. It is so important to do your research before getting lashes applied. Some things you should be looking for when researching an extensionist is to make sure they are in a clean and safe environment. Another thing to keep in mind is how long the extensionist has been trained and certified. Having an Advanced trained extensionist will ensure that the lashes are being applied properly, safely, and you are going to get that perfect custom look that you desire. There are many inexpensive lash extensions out there but just keep in mind that you get what you pay for! The safety of your eyes is very important!

Can Mascara Be Used With Lash Extensions?

Mascara is typically not needed with lash extensions. Mascara should only be used when a touch-up is drawing near. Water-soluble mascara can be worn; however constant use of mascara may shorten the lifespan of lashes. Waterproof mascara is not recommended for use, as it will dissolve the bond with the lashes. NovaLash glycol and carbonate free mascara is specifically formulated for use on extensions without interfering with the adhesive.

Once Applied What Is The Proper Way To Care For Lashes?

Nightly conditioning is necessary to maximize the life of the extensions. NovaLash’s nighttime conditioning/cleansing pads are perfect for cleaning the lashes free of any makeup or debris while moisturizing the lashes to maintain flexibility. Using a lash wand to comb the lashes free of tangles is also recommended. You shouldn’t leave a hair salon without top of the line hair products – same with your lashes!

Eyelash extensions are the greatest thing going in the beauty market. They are natural, low maintenance, semi-permanent, and safe!! The only thing I will tell you…you will become addicted!

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